The All American Rejects- Dirty Little Secret
Star Image: American/Alternative/verging on Emo. However, they are cleaner cut. Slightly preppy. Attractive particularly to teenaged girls. Polo shirts and skinny jeans. Similar to OkGo, All American Rejects, Blink 182 and Greenday (slightly).
Treatment: Similar to the actual video. Set in a school. The band is wearing school uniform. Standard band in studio cross cutting with students and teachers holding cue cards with the secrets on. The secrets are surprising and unexpected of the person holding it due to the way they look and dress. This creates entertainment and perhaps humour for the audience. It also highlights how it is human nature to pre-judge someone on appearence (or create stereotypes for them). The clips of the 'secrets' would be filmed on hand held around a school.
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